27 Mar

Earth Hour March 27 2010-India-Switch off lights for future

Earth Hour is a global event organized by WWF (World Wide Fund for Nature). Earth Hour held on the last Saturday of March annually, asking households and businesses to turn off their non-essential lights and other electrical appliances for one hour to raise awareness towards the need to take action on climate change.

In 2007, 2.2 million residents of Sydney participated by turning off all non-essential lights and in 2008 many other cities around the world adopted the event in 2008.

In India during Earth Hour 2009, almost five million Indians across 56 cities switched off their lights for an hour to contribute towards the action for climate change.
Earth hour saved almost 1000 MW of power! Celebrities and cricketers including Aamir Khan, Sachin Tendulkar and Anil Kumble have supported the cause with Abhishek Bachchan pledging his support as the brand ambassador.

Earth Hour 2010 will take place on March 27, 2010 from 8:30 p.m. to 9:30 p.m., local time.

Earth Hour 2010 is reportedly on track to become the largest Earth Hour yet, aiming to garner more than the one billion participant goal of 2009’s Earth Hour.

121 countries have signed up for Earth Hour 2010.

Show your support:

New economic modelling indicates the world has only 5 years to initiate a low carbon industrial revolution before runaway climate change becomes almost inevitable. But it can be done, and the long term benefits will be enormous.

So now’s the time to take a stand and give world leaders the mandate they need to make the right climate deal.

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This year, India – IHG Hotels Group Support the Earth Hour Cause by encouraginh in-house guests to switch off lights in their rooms and join the “guestogether” parties being hosted by them between 8:30 and 9:30pm.

Lets start making difference-

Switch off all unnecessary lights @ 8.30 on 27th March

and make the Earth Hour a success towards our a better future.

-- Kedar Vaijanapurkar --